Ossa Media

Belfast, Northern Ireland

George Best Belfast City Airport Advertising

Reach 2.4 million passengers a year at George Best Belfast City Airport, from check-in and security to the gate and baggage reclaim.

2.4 millionpassengers in 2025
~7,000passengers a day on average
18thbusiest of the 19 airports we sell across the UK and Ireland

Advertising at George Best Belfast City Airport

George Best Belfast City Airport in Belfast, Northern Ireland, handled 2.4 million passengers in 2025. Ossa Media sells advertising across the airport, so you can reach people at the moments they have time to look: queuing at check-in and security, waiting at the gate, collecting bags and walking out into Northern Ireland.

Airport audiences are valuable: travellers are relaxed, often in a spending mood and, on arrival, deciding where to go, eat and stay. Advertising here reaches both visitors to Northern Ireland and local residents heading away or coming home.

See live departures and arrivals at George Best Belfast City Airport →

Formats we sell

  • Digital screens, including portrait D6 networks in arrivals, departures and baggage reclaim
  • Large-format LED screens in terminal halls
  • Backlit lightboxes, 48-sheets and 96-sheets on approach roads and car parks
  • Wall wraps, corridor and terminal dominations
  • Banners above security, check-in and retail areas
  • Trolley advertising, experiential stands and 3D installations

Availability varies by terminal and date; we confirm it with your proposal.

Why advertise at George Best Belfast City Airport

77%of flyers took at least one action after seeing an airport advert
69% vs 56%say airport ads give a brand international status, compared with online and social ads
70%of travellers enjoy looking at the shops, exhibitions and advertising at the airport

Source: Ipsos for JCDecaux, “First Class Advertising: The Enduring Magic of Airports”, 11,368 flyers in 14 markets, 2023.

Campaigns we’ve delivered at George Best Belfast City Airport

voco Belfast, Baggage reclaim backlit panel at George Best Belfast City Airport
voco BelfastBaggage reclaim backlit panel

See all our previous campaigns →

Plan your George Best Belfast City Airport campaign

Questions

How much does it cost to advertise at George Best Belfast City Airport?

It depends on the formats, sites and length of campaign, from short digital bookings to full terminal dominations. Tell us your budget and dates and we’ll send available sites and rates for George Best Belfast City Airport.

What advertising formats are available at George Best Belfast City Airport?

Formats vary by terminal and change as sites are upgraded. Typically they include digital screens, large-format and backlit sites, banners, wall wraps and experiential space. We confirm exactly what’s available for your dates.

Who will see my advert at George Best Belfast City Airport?

2.4 million passengers used George Best Belfast City Airport in 2025, about 7,000 a day on average: holidaymakers, business travellers and visitors arriving in Northern Ireland, plus the friends and family who meet them.

Can I buy George Best Belfast City Airport advertising programmatically?

For digital screens, often yes: we can set up a deal with a Deal ID for your DSP where the screens support it. Otherwise we book the campaign directly for you.

Other airports in Northern Ireland

Belfast International Airport advertising

Advertise at George Best Belfast City Airport

Tell us your dates and budget and we’ll come back with available sites, formats and rates.